Battle Creek food and drink consultant expands to the East Coast

JPG has nondisclosure agreements in place with most of its clients, but Grogg said his team has worked with Caulipower, Van's and Health Warrior. T...

January 24, 2023
2:26 AM

JPG has nondisclosure agreements in place with most of its clients, but Grogg said his team has worked with Caulipower, Van's and Health Warrior. The company website also lists Kellogg's, Nestle and KraftHeinz as clients. Grogg did not disclose any of Rodeo's clients but said the R&D team tends to focus on the culinary space rather than consumer packaged goods. Grogg said the acquisition also will help JPG Resources reestablish its foothold in the New York food and beverage innovation scene after the WeWork Food Labs program in which JPG had participated since 2020 shut down last June.

Rachel Watson